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Wednesday, October 7, 2026
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TikTok Provides Viewers Power to Decrease Artificial Intelligence-Made Media in Personal Streams

TikTok is introducing a updated setting that permits them to lessen the volume of artificial intelligence-produced videos appearing in their streams. This move comes as the platform revealed that it currently hosts over 1 billion AI videos.

Trial and Implementation

This change is being tested over the next few weeks before a full-scale rollout. This advancement aligns with a increase in AI content, fueled by emerging content generation software.

AI Content on Other Platforms

Studies have shown that approximately 10% of the quickest rising channels on a popular video site exclusively feature AI-generated videos. A considerable share of this material is deemed mass-produced AI material, a term for poor-quality, bulk-generated content that is typically illogical or bizarre.

Based on user feedback that numerous viewers enjoy content created using AI tools, ranging from digital art to informative clips, and we intend to give people the option to increase or decrease of that, according to their own likes,” said a company executive.

Scale of AI Content

TikTok disclosed that there are presently 1.3bn videos on its service labeled as artificially created. Collectively, over 100 million pieces of content are added to the app each day, making clips made by AI a minor portion of its complete catalog.

How to Adjust Settings

Members will be capable of limit or boost the amount of AI content they watch by accessing the “manage topic” option in the platform and picking “AI-generated content”. Other topics that currently be modified under the setting cover news, clothing, beauty, and dance.

Platform Guidelines

TikTok’s guidelines require content makers to identify lifelike artificially created content, and it prohibits dangerous fake videos of celebrities or crisis events. Any authentic-looking AI-generated clip that is without a tag can be deleted under its terms of service.

Additionally, the service will from now on add an “AI-made” tag to content created with its proprietary AI systems, or detected by an cross-platform project for spotting content made by AI. This step is intended to stop users from seeking to bypass the labeling process.

Educational Initiatives

TikTok is additionally launching a $2 million awareness program for specialists and institutions to create educational content about responsible artificial intelligence. This project will benefit educational bodies dedicated to teaching programming and robotics.

Moderation Strategy

The platform has supported its content review process, during controversy over intentions to make redundant numerous safety staff in the UK. It is expected to eliminate 439 jobs in its content moderation department in London, with trade unions and digital protection specialists expressing worry that people are being substituted by machine-led review.

A senior executive explained that human moderation would remain essential, but automated tools can safeguard staff by removing the most distressing content ahead of it has to be seen by staff. The platform stated a notable drop in explicit and harmful content seen by human moderators over the last 12 months due to reliance on its machine learning processes.

We believe it is crucial to combine humans and technology to maintain a secure environment,” the official commented. “We’ll have people as part of that process, but we also think it’s extremely critical to limit contact with dangerous material as rapidly, which is where a lot of the machine support is really helping us operate efficiently.”
Written by

Paul Blankenship

Mira Chen is a technology strategist and innovation consultant with over a decade of experience in digital transformation and organizational development.

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